VisionFirst Advisors is welcoming a new addition to its team with the hire of Mackenzie Cottles Greene. Greene is a marketing and communications professional with more than six years of experience in economic development, specializing in community branding, talent attraction, and strategic communications. VisionFirst Advisors is a leading firm in economic development strategy services and consulting, Greene’s experience will add to its team’s vast depth of knowledge.
As a Consultant, Greene will assist in understanding a client’s unique positioning and help to develop strategies tailored to their needs. Greene brings an abundance of knowledge in economic development and talent attraction strategies. While her experience is specialized in talent attraction programs, she also brings an understanding of marketing within the economic development field.
“Having seen firsthand the impact VisionFirst can make, I am honored to be a part of such an outstanding team,” said Greene. “VisionFirst’s commitment to each client aligns wholly with my personal belief that every community or company deserves the opportunity not only to grow, but to excel. I am confident this team will make this a reality for each and every client.”
Greene has played a key role in administering a nationally recognized remote worker incentive program, contributing to its growth and success while helping attract new talent to its region. This program transformed the community through regional branding and awareness. She is also an experienced public speaker, having presented on topics such as community branding and innovative talent recruitment strategies.
Based in The Shoals region of Northwest Alabama, Greene holds a Bachelor of Science in Mass Communications with a concentration in Public Relations and a minor in Marketing from the University of North Alabama and remains actively engaged in regional leadership and professional development initiatives.
About VisionFirst Advisors
VisionFirst Advisors (VFA) is the nation’s boutique economic development consulting firm specializing in location advisory, labor and market intelligence and strategy. VFA’s unique blend of public sector and private sector expertise empowers companies to make bold, informed decisions that fuel growth and drive investment. Through strategic site selection, tax incentive negotiations and comprehensive economic development strategy, VFA delivers customized, high-impact solutions that unlock substantial value for its clients. For more information, please visit https://www.visionfirstadvisors.com/.
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