Brenda Lathan
Senior Consultant
Greater Jackson, Mississippi

“Economic development is the common vehicle to affect change in the communities we serve. I enjoy seeing the light in the eyes of people who have been positively affected by the work I do. I don’t know of another profession that can continuously see life-changing results on projects as they evolve.”
Brenda is an economic developer specializing in rural and regional economic development, most recently serving as senior vice president for the highly successful Golden Triangle Development Link in Mississippi.
Brenda focuses on improving community competitiveness through her commitment to meeting customer and project demands. With more than 20 years experience, she has been recognized for her achievements in product and retail development. While with the Link, she contributed to a portfolio of economic development projects resulting in more than $6 billion in capital investment and the creation of more than 6,000 new jobs.
Active in the community, Brenda was recognized by the Mississippi Business Journal as one of Mississippi’s Top 50 Business Women and she has served on the Board of Directors for the Mississippi Economic Development Council as well as the International Council of Shopping Centers.
Brenda is a graduate of the Mississippi University for Women. She also attended Oklahoma University’s Economic Development Institute and the International Council of Shopping Center’s Retail Development Program at Penn State’s Wharton School of Business.
Areas of Expertise
- Regional and Rural Development
- Product Development
- Retail Development
- Project Management
- Business Retention and Expansion

Ready to maximize your competitiveness in the field and achieve better results?