Cristina Paredes

Senior Consultant


I have always said that economic development is a team sport. VisionFirst Advisors provides just that, a unique collaborative approach to help clients achieve their economic development goals. I am thankful to be a part of a team that makes that happen for clients across the country.

An experienced champion for economic development, Cristina is a senior consultant with VisionFirst Advisors. She assists clients through strategic business expansion and attraction, local business support and diversity and economic inclusion efforts by building critical alliances and collaborative connections within the community. She prides herself in working diligently with clients to discover and understand their needs and using that information to build an action plan that provides innovative solutions.

With over 17 years of local government experience across several disciplines, Cristina devoted the past eight years to economic and community development and diversity in Tallahassee, Florida. Under her guidance as the Director for Tallahassee-Leon County Office of Economic Vitality, the organization grew to an office of eleven and spearheaded the largest growth of Tallahassee’s economy. During her tenure, five expansion projects were announced, with a combined total of over 2,900 new jobs created. Cristina also worked to promote diversity and economic inclusion efforts and has certified 300 minority and women-owned businesses, representing nearly 2,000 employees, to help enhance business opportunities. Her office received 12 state, national and international awards for these efforts.

Cristina received her Bachelor’s degree and Master of Public Administration from Florida State University and a Certificate in Economic Development from the University of Oklahoma Economic Development Institute. She earned the designation of Certified Economic Developer (CEcD) by the International Economic Development Council. In 2021, Consultant Connect named Cristina one of North America’s Top 50 Economic Developers. The Tallahassee Democrat has recognized her as one of Tallahassee’s 25 Women to Know. Most recently, Cristina received a 2022 Pinnacle Award, which recognizes women in business who contribute to the betterment of their community.

Cristina is as active in her free time as she is in the world of economic development. She has a passion for running, hiking and spending time outdoors. An avid baseball fan, she keeps a scorebook when watching a game and cheers for the Braves and Seminoles with her two boys.





Areas of Expertise

  • Business Expansion
  • Diversity & Economic Inclusion
  • Project Management
  • Product Development
  • Navigating Local Government Processes (permitting, incentives, purchasing)

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